A vintage Wheaties cereal box cut-out mask featuring "Firefang the Tiger". This colorful lithographed paper mask was printed on the back of Wheaties boxes as a premium promotion, designed to be cut out and worn. A rare survivor from the golden age of cereal box premiums—most were cut out and discarded after Halloween.
Brand: Wheaties (General Mills)
Character: Firefang the Tiger
Type: Cut-out paper mask/cereal box premium
Era: 1950s
Material: Printed cardboard/paper
Condition: Uncut, still attached to box panel